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The magical 3 letter word

Imagine your marketing became more effective because you learned the power of a magical word – you. Who is the main focus of that first …

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How to drive 55% more traffic to your website

According to research published by the Australian Bureau of Statistics last year, only 48.6% of all Australian businesses have a web presence. The same report …

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Do you respect your readers’ time?

In a world where everyone is busy, I believe it’s really important to respect your readers’ time. If you use blogs as part of your …

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3 Recipes for writing attention grabbing headlines

Some experts say the headline is the icing on the cake. But it’s not. The truth is the headline is the cake! Your headline is …

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