The Apostrophe (‘) – Does it go before or after the “s”?

Apostrophes (one of these ) are used in lots of ways which can make it really confusing. As a copywriter, I’m often amazed how creatively people use them on signs, in marketing materials or emails.

If you have ever wanted to know where to place that damn apostrophe, here’s Part 1 of my guide.

Does it go before or after the “s”?
Instead of writing “The office of Karen” you can shorten it to “Karen’s office”. It’s known as the possessive tense and shows ownership.

It starts to get a bit tricky when you are dealing with plurals. For example,
• If there is 1 dog it becomes The dog’s kennel.
• If there are 2 dogs it becomes The dogs’ kennel.

In other words, if ownership relates to 2 or more, the apostrophe appears at the end of the word.

Have a grammar question? Ask Karen 

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